MOTOR OIL REIMAGINED
launch for Pennzoil’s first-ever synthetic motor oil made from natural gas.
TV & Radio spots with Bryan Cranston.
Original music ‘Born from Gas’ by Atticus Ross (NIN).
Copywriter / Creative
MARIO KART REIMAGINED
An activation where people experienced Mario Kart IRL.
Dubbed “Superbowl caliber hit” by Adweek.
BEST NEW MEDIA EXPERIENCE - CMA / BEST IN SHOW - CMA / Best Use of Alternative Media -Adweek / IAB MIXX / EPICA / OMMA
National Geographic Documentary
Guinness Book of World Records - Land Speed Record